Expedia’s United Kingdom division has released (what we think is) a fantastic ad campaign to kick off the new year. Playing off some of the world’s wackiest airport codes, Expedia has created print ads that every traveler can relate to in some way.
In an industry where ad campaigns tiptoe a fine line between from genius and scandalous, it’s refreshing to see Expedia roll out an ad campaign that is simple, yet effective, and probably easily understood by the general public. Check out some more of Expedia’s clever ads right here.
[Header photo: Lisa Congdon]